The NCAA Is Gaslighting You
Illustration: Sam Woolley (GMG) In last month’s antitrust case in Oakland challenging the artificial caps on athlete compensation, the NCAA’s defense included the restatement of an imaginary economic principle that is fundamental to its existence: College athletes shouldn’t make money, the NCAA argued, because if players were paid above some magical line, consumer demand for the product would plummet and the golden goose would stop laying its billion-dollar eggs. But when pressed as to where that magical line is, the answer always changes. Prior to 1956, the answer was something like...
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